Chaka chatha, EDG kalabu anapambana League of Nthano Championship, kotero kuti Masewero makampani wakhala kamodzinso kukhala cholinga cha anthu, komanso tiyeni Masewero masewera malo Masewero mipando ndi ogula kwambiri ndi bwino, ndipo mwamsanga “kuchokera mu chizungulire”.Masiku angapo apitawo, lipoti linasonyeza kuti kutukuka kwachangu kwa makampani amasewera kunadzetsa chidwi cha ogula pa mipando yamasewera, ndipo mipando yamasewera yakhala imodzi mwazinthu zotchuka kwambiri zapachaka za ogula akunja.M'malo mwake, mpando wamasewera wakhala ukuphwanya malire a mawonekedwe amodzi ogwiritsira ntchito, m'malo osiyanasiyana amoyo, komanso chifukwa cha "thanzi" lake, adalanda ogula angapo.
M'malo mwake, mipando yamasewera imadziwika kwa ogula sangalekanitsidwe ndi chitukuko chamakampani amasewera.Malinga ndi "2021 China e-sports industry research report" ikuwonetsa kuti msika wonse wa e-sports mu 2020 pafupifupi ma yuan biliyoni 150, kukula kwa 29.8%.Kuchokera pamalingaliro awa, tsogolo la mipando yamasewera apanyumba ili ndi malo okulitsa msika.Deta yogulitsa ya mipando yamasewera ikuwonetsanso izi.Chaka chatha, panthawi ya "Double 11", kuchuluka kwa mipando yamasewera a Tmall kunakula ndi 300% pachaka.
Mipando yamasewera ikuchulukirachulukira magulu ogula ambiri, zofuna za ogula zikuchulukirachulukira.
Pakadali pano, mawonekedwe ogwiritsira ntchito mpando wamasewera salinso pamasewera amodzi, unyinji wa ogula sikuti ndi akatswiri ochita masewera a e-sport komanso osewera wamba e-sports.Ndi kutuluka kwa ofesi yakunyumba, makalasi apanyumba pa intaneti ndi zochitika zina, mipando yamasewera yakhala ikugwiritsidwa ntchito kwambiri pantchito ya ogula, kuphunzira ndi malo ena.
Kwa ogula wamba, malo omwe mpando wamasewera nthawi zambiri umayikidwa kunyumba, zomwe zikutanthauza kuti mpando wamasewera kuti ukwaniritse zikhumbo za "masewera", komanso "mipando".Kwa ogula wamba, amasankha mtundu wapampando wamasewera odziwa zambiri komanso zogulitsa, komanso kulabadira kwambiri mawonekedwe ampando wamasewera komanso kufananiza zokongoletsa kunyumba.Kwa chipinda chogona, chipinda chamasewera ndi zochitika zina zapanyumba, masitaelo osiyanasiyana amipando yamasewera kukhala malo otchuka kwambiri okongoletsa kunyumba kwa ogula wamba, kuti akwaniritse kuchuluka kwa anthu ndi zochitika.
Ogula ali ndi zosowa zosiyanasiyana za mipando yamasewera, monga, opanga mapulogalamu ndi magulu ena osagwiritsa ntchito masewera, nawonso alowa nawo m'gulu lazakudya zamasewera chifukwa chofuna kukhala ndi moyo wathanzi komanso womasuka.
Kwa osewera odziwa masewera a e-sports ndi osewera akulu, mipando yamasewera yokhala ndi "thanzi" ndiyofunikira.Maola ambiri ongokhala, komanso pamasewera pomwe opareshoni yamphamvu kwambiri, imayambitsa mavuto ambiri azaumoyo.Malinga ndi akatswiri ochita masewera olimbitsa thupi, matenda oyambitsa masewerawa amakhala osatha, ndipo chofunikira ndikuwongolera thanzi kwanthawi yayitali.Chifukwa chake, momwe mungasinthire magwiridwe antchito ampando wamasewera wokhala ndi "thanzi" kuti apereke zinthu zokomera pamipando yamasewera kwa anthu akatswiri, ndiye cholinga cha akatswiri ochita masewera olimbitsa thupi.
Komabe, ngakhale kukula kwa malonda a mipando ya masewera, olandiridwa kwambiri ndi ogula, koma mankhwalawa amakhalanso ndi ntchito imodzi, kusowa kwatsopano, kupanga mankhwala ndi maonekedwe a vuto lomwelo.Izi zikutanthawuzanso kuti mipando yamasewera imatenga mphepo yamasewera m'nyumba, komanso imayenera kupanga zosintha "zokhazikika" molingana ndi malo ogula kunyumba, komanso nthawi zonse pazosowa za "masewera" a ogula ndi "mapangidwe aumwini" Pezani bwino pakati pa ogula. zosowa.
Akatswiri ena amakampani amakhulupirira kuti mipando yamasewera apanyumba nthawi zambiri imakhala mabizinesi ang'onoang'ono komanso apakatikati, ndalama zochepa pakufufuza ndi chitukuko, zomwe zimapangitsa kuti zinthu zikhale bwino.Mukufuna kudutsa momwe zilili, muyenera kuyika ndalama zambiri pakupanga ndi kukonza mipando yamasewera kuti muwongolere zomwe ogula amakumana nazo.Poyang'anizana ndi kuwonjezeka kwa chiwerengero cha anthu ndi kusintha kwa zofuna, mabizinesi opanga mwachiwonekere akuyenera kuchita zambiri "homuweki".
Mwachidule, gulu la ogula mipando yamasewera layamba kufalikira kuchokera ku gulu la akatswiri a e-sports kupita kwa ogula wamba.M'tsogolomu, mpando wamasewera kuwonjezera pa kufunikira kokumana ndi chidziwitso chozama cha ntchito, kuwonjezeka kwa malo ogula, komanso kusiyanasiyana kwa kayendetsedwe ka chitukuko cha zofunikira za mpando wamasewera.
Nthawi yotumiza: Dec-29-2022
